transcript   Transcript

Hot Topics in the Digital Ecosystem

Recorded on: Oct. 19, 2017
Running Time: 01:01:20

Full Transcript:



If you are a Privileged Member, just log in and start reading now! If you are not a Privileged Member, please click here to learn how unlimited access to PLI programs may be right for you and your firm.

To access the streaming media of this presentation, please purchase the corresponding seminar segment.

Taken from the Web Program Advertising Law Institute 2017 recorded October 2017 in San Francisco.

Hot Topics in the Digital Ecosystem [01:01:20]
  • Transparency addendums
  • Fraud
  • Usability
  • What’s keeping practitioners up at night
  • Strategies on how to address legal issues involving developing technology in the absence of standard industry terms and conditions
  • Overview of the programmatic landscape and the unique legal challenges posed by the transition to automated media buying systems
  • Developments in invalid traffic, brand safety and fraud
  • Viewability: what you need to know from a legal and practical perspective to navigate the evolving digital marketplace

Speaker:    Holly Grochmal

Presentation Material

  • And the Winner is…
    Holly A. Grochmal
(s)
Holly A Grochmal ~ Division General Counsel- Sales and Commercial Transactions, Pandora Media, Inc.
Share
Email
Transcript FAQ's
  • How Can I Access Transcripts?
    You must be a Member in good standing.

  • Can I access the Video?
    Yes, you can access the video if you have the Adobe Flash plugin installed. Click on the video camera icon when you mouse over each paragraph. The media will begin playback at that point.

  • Can I get CLE credit for reading the transcript?
    No, CLE credit cannot be earned for reading a transcript. CLE credit is issued only for verified attendance while watching a web program. If seeking credit, please verify the program's eligibility for credit and expiration date in your jurisdiction on the web segment launch page before commencing the program.

  • FOLLOW PLI:
  • twitter
  • LinkedIn
  • GooglePlus
  • RSS

All Contents Copyright © 1996-2017 Practising Law Institute. Continuing Legal Education since 1933.

© 2017 PLI PRACTISING LAW INSTITUTE. All rights reserved. The PLI logo is a service mark of PLI.