1-Hour Program

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Bridging the gap between traditional advertising and the internet age, the “super influencer” has emerged as a public figure critical to a brand’s success. “Super influencers” amass wealth, including residences and closely-held business interests, rapidly over a short time period and often lack the proper business succession and estate planning tools to safeguard these assets. The Briefing will provide an overview of the estate planning needs of social media influencers, review considerations in domicile planning and choice of entity, and explore estate and succession planning strategies tailored to influencer clients.

Robert W. Clarida of Reitler Kalas & Rosenblatt LLC and Shaina S. Kamen of Holland & Knight LLP will:

  • Provide an overview of the influencer industry, including the different ways influencers are compensated and otherwise earn revenue
  • Explore ways to maximize the influencer’s right of publicity through domicile planning
  • Discuss considerations in entity selection and succession planning with intellectual property
  • Review the estate planning needs of influencer clients together with sophisticated techniques for maximizing the transfer of wealth under the new tax laws

Program Level: Overview
Intended Audience: In-house counsel, outside attorneys, accountants and other allied financial professionals responsible for private client wealth management, including estate planning and succession planning
Prerequisites: None
Advanced Preparation: None


Credit Details

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