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Hot Topics in Advertising Law 2018

Program  ProgramWebcast  WebcastGroupcast  Groupcast

Why You Should Attend Updated every year to provide cutting-edge information related to the practice of advertising law, this advanced program is led by a faculty of experts who will address the many challenges companies face each day as they develop advertising campaigns. Attend this program to hear real-world advice and learn practical tips and strategies you can rely on daily. What You Will Learn Review updates at FTC and NAD Learn about ...

Global Sweepstakes and Contests

One-Hour Briefing  One-Hour Briefing

With the rapidly changing digital landscape, running a global sweepstakes program or contest has become a multifaceted marketing tactic. Join members of the Global Advertising Lawyers Alliance from the USA, Canada, Columbia, Sweden, and Portugal on a panel discussing key considerations when running a global prize promotion, including: Tricks and traps in running multi-jurisdictional promotions Country-specific nuisances  ...

Advertising Law Institute 2018

Program  ProgramWebcast  Webcast

Why You Should Attend New media outlets and the growing importance of social networking continue to create new challenges for advertisers, who are fighting harder than ever to preserve and increase market share and to reach their consumers effectively. This program — updated to reflect current legal trends cutting across the advertising industry — is led by an expert faculty who will provide important strategies needed to stay on top of ...

Think Like a Lawyer, Talk Like a Geek 2018: Get Fluent in Technology

Program  ProgramWebcast  WebcastGroupcast  Groupcast

Why You Should Attend Your clients’ needs are constantly changing, due to the rapid evolution of technology.  On any given day, one client informs you that its retail website serves customers in the U.S. and Europe and collects useful data on those customers.  Another client wants to monetize its customer data and offer it to third parties who may use it for targeted marketing.  All your clients need legal advice on regulations ...


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