FacultyFaculty/Author Profile
Paul  Verbinnen

Paul Verbinnen

Sard Verbinnen
President
New York, NY, USA


Paul Verbinnen is co-founder and President of Sard Verbinnen & Co (SVC).  Founded in 1992, SVC is a leading strategic corporate and financial communications firm, providing communications counsel and services to clients including multinational corporations, smaller public and private companies, investment firms, financial and professional service firms, educational institutions, and high-profile individuals.

The firm’s work encompasses transaction communications, crisis communications, corporate governance consulting, litigation support and corporate positioning.  SVC, with offices in New York, Chicago, San Francisco, Los Angeles and London is regularly cited as one of the top M&A and crisis communications advisors in North America. 

Before starting SVC, Mr. Verbinnen was Executive Vice President, International for The Ogilvy Public Relations Group, based in London.  In that role, he was responsible for coordinating Ogilvy PR activities outside the U.S.  From 1984 through 1988, he was head of Ogilvy’s Hong Kong PR office and, from 1986-88 he was regional director for Asia/ Pacific.    

Prior to joining Ogilvy in New York, he was a co-founder of a sports marketing company that worked with professional and Olympic athletes. In 1980, the company managed an alternative event for many of the athletes unable to compete in the boycotted Moscow Olympics. He also managed press relations and events for the National Committee on American Foreign Policy where he assisted United Nations-based diplomats with speeches (79-81). He was also founding advertising director for The Cook’s Magazine.

Mr. Verbinnen has a B.A. in political science from Syracuse University. He lives in Manhattan and Watch Hill, Rhode Island, where he is Finance Chairman of the Watch Hill Fire District Finance Committee.  He is a member of the Council on Foreign Relations and the Brookings Council.

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