FacultyFaculty/Author Profile
Jordan Mitchell Heinz

Jordan Mitchell Heinz

Kirkland & Ellis LLP

Chicago, IL, USA


Jordan Heinz currently practices in both the intellectual property and general litigation departments.  Within the intellectual property department, Jordan focuses on Lanham Act litigation (trademark, false advertising and unfair competition) and trade secret litigation across a broad range of industries. Within the general litigation department, Jordan focuses on complex commercial litigation matters, including employment and consumer fraud litigation.  Jordan also helps coordinate the Firm’s pro bono program and currently serves as a Chicago Pro Bono Coordinator.

Representative Matters

  • Counsel for technology startup company in two lawsuits alleging the client falsely advertised and violated the Telephone Consumer Protection Act (TCPA).Won early summary judgment in one suit and a voluntary dismissal with prejudice in the other suit after defeating class certification.
  • Counsel for Mammoth Mountain Ski Area in lawsuit alleging violation of the TCPA; matter is pending.
    Counsel for Syngenta AG in multi-district litigation alleging false advertising and other claims related to Syngenta’s commercialization of a genetically-modified corn seed.
  • Trial counsel for a leading property and casualty insurer in a case brought by the EEOC and a putative class of former insurance agent employees alleging ADEA, ERISA, breach of contract and breach of fiduciary duty claims; matter is pending.
  • Counsel for Discover Financial Services in trademark infringement lawsuit involving graphic design element brought by ING Bank.Negotiated favorable settlement for client at close of fact discovery.
  • Trial counsel for WASH Multifamily Laundry Systems in arbitration involving trade secrets, breach of contract, unjust enrichment and related unfair competition claims.Client found not liable on all claims.
  • Represented medical products company Covidien (formerly Tyco Healthcare) in trademark infringement case against commercial bank accused of using registered and non-registered design marks.Negotiated favorable settlement for Covidien.
  • Trial counsel in successful false advertising suit on behalf of Equal no-calorie sweetener alleging that Splenda no-calorie sweetener misrepresented its artificial product as natural and misled consumers.After a five-week federal jury trial, the parties reached a confidential settlement after the jury requested damages expert reports and a calculator after only three hours of deliberations.
  • Trial counsel for DIRECTV in false advertising lawsuit related to high-definition picture quality.Handled complex survey testing critique as part of false advertising claim.Case settled after the preliminary injunction hearing and an appeal to the United States Court of Appeals for the Seventh Circuit.

Distinctions

2010-2015 “Illinois Rising Star” by Super Lawyers magazine

2008-2015 Kirkland & Ellis Pro Bono Service Award

2015 Public Interest Law Initiative (PILI) Distinguished Alumni Award

Seminars

Panelist, “That's Entertainment! Maximizing the Benefits of Branding,” PLI’s Advertising Law Institute 2013, September 2013

Speaker, International Trademark Association Annual Meeting, May 10-14, 2014

Jordan Mitchell Heinz is associated with the following items:
CHB Chapters  CHB Chapters Advertising Claims and How to Substantiate Them - Advertising Law Institute 2016, Monday, October 24, 2016
Claim Substantiation and Comparative Advertising - Advertising Law Institute 2017, Thursday, September 14, 2017
Web Segment  Web Segment Claim Substantiation and Comparative Advertising - Advertising Law Institute 2017, Thursday, October 19, 2017
MP3 Audio  MP3 Audio Claim Substantiation and Comparative Advertising - Claim Substantiation and Comparative Advertising, Thursday, October 19, 2017
Transcripts  Transcripts Claim Substantiation and Comparative Advertising - Claim Substantiation and Comparative Advertising, Thursday, October 19, 2017
MP4 - Mobile Video Seg  MP4 - Mobile Video Seg Claim Substantiation and Comparative Advertising - Claim Substantiation and Comparative Advertising, Thursday, October 19, 2017
On-Demand Web Programs  On-Demand Web Programs Advertising Law Institute 2017, Friday, October 20, 2017, San Francisco, CA
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