transcript   Transcript

Ethics: What Does Claim Substantiation Really Mean to Consumers?

Recorded on: Jun. 28, 2017
Running Time: 00:58:43

Full Transcript:



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Taken from the Web Program Hot Topics in Advertising Law 2017 recorded June 2017 in New York.

Ethics: What Does Claim Substantiation Really Mean to Consumers? [00:58:43]
  • Explore best practices for avoiding ethical pitfalls using real-world hypotheticals
  • Learn about the legal ethics involved in claim substantiation

Speakers:    Ashima A. Dayal, Zev Parnass, Emily Reisbaum


The purchase price of this segment includes the following article from the Course Handbook available online:

  • The Ethics of Claim Substantiation
    Ashima A. Dayal

Presentation Material

  • The Ethics of Claim Substantiation
    Ashima A. Dayal, Hon. Barbara Dortch-Okara, Zev Parnass, Emily Reisbaum
(s)
Ashima A Dayal ~ Davis & Gilbert LLP
Zev Parnass ~ Vice President, Associate General Counsel, Publicis Groupe
Emily Reisbaum ~ Clarick Gueron Reisbaum LLP
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