transcript   Transcript

Digital Incentives, Pricing and Data in the Advertising Space

Recorded on: Oct. 25, 2018
Running Time: 00:57:20

Full Transcript:



If you are a Privileged Member, just log in and start reading now! If you are not a Privileged Member, please click here to learn how unlimited access to PLI programs may be right for you and your firm.

To access the streaming media of this presentation, please purchase the corresponding seminar segment.

Taken from the Web Program Advertising Law Institute 2018 Recorded October, 2018 in San Francisco [00:57:20]

Advertisers today use a variety of methods to reach and entice customers, increasing collection of data and creating new risks. When employing incentives such as coupons, rebates, loyalty programs and other offers, how should attorneys advise their clients? In this session learn:

  • Strategies for creating and implementing legally compliant offers
  • How to protect against and combat consumer fraud
  • Tips for avoiding situations where offers become “too good to be true”

Nerissa Coyle McGinn

The purchase price of this Web Program segment includes the following article from the Course Handbook available online:

  • Digital Incentives, Pricing and Data in the Advertising Space (Substantive Outline)
    Nerissa Coyle McGinn
Presentation Material
  • Loyalty Programs, Digital Incentives, Pricing and Data In The Advertising Space
    Nerissa Coyle McGinn
    • (s)
      Nerissa Coyle McGinn ~ Loeb & Loeb LLP
      Share
      Email
      Transcript FAQ's
      • How Can I Access Transcripts?
        You must be a Member in good standing.

      • Can I access the Video?
        Yes, you can access the video if you have the Adobe Flash plugin installed. Click on the video camera icon when you mouse over each paragraph. The media will begin playback at that point.

      • Can I get CLE credit for reading the transcript?
        No, CLE credit cannot be earned for reading a transcript. CLE credit is issued only for verified attendance while watching a web program. If seeking credit, please verify the program's eligibility for credit and expiration date in your jurisdiction on the web segment launch page before commencing the program.
      
      • FOLLOW PLI:
      • twitter
      • LinkedIn
      • YouTube
      • RSS

      All Contents Copyright © 1996-2018 Practising Law Institute. Continuing Legal Education since 1933.

      © 2018 PLI PRACTISING LAW INSTITUTE. All rights reserved. The PLI logo is a service mark of PLI.