transcript   Transcript

Case Study: Designing, Creating, and Pruning an IP Portfolio

Recorded on: Jan. 11, 2017
Running Time: 01:17:24

Full Transcript:

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Taken from the Web Program IP Issues in Business Transactions 2017 New York recorded January, 2017 in New York.

Case Study: Designing, Creating, and Pruning an IP Portfolio [01:17:24]
  • Identifying the business case and creating an IP value chain
  • Mining IP as a strategic asset
  • Special considerations for handling non-core assets
  • How to acquire and sell of IP
  • “Business” acquisitions versus “IP only” acquisitions
  • Obtaining rights: which are absolutely essential in order to achieve your business objectives?
  • Packaging assets together for sale
  • Confidentiality issues
(Skills credit for NY attorneys)

The purchase price of this segment includes the following article from the Course Handbook available online:

  • Designing, Creating and Managing an IP Portfolio
    Melvin C. Garner

Presentation Material

  • Case Study: Designing, Creating, and Pruning an IP Portfolio
    Gail H. Zarick
  • Case Study: Designing, Creating, and Pruning an IP Portfolio
    Melvin C. Garner
Melvin C Garner ~ Leason Ellis LLP
Gail H Zarick ~ IP Counsel, Security Division, IBM Corporation
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