transcript   Transcript

Building and Sustaining Client Relationships in the Digital Age

Recorded on: Sep. 21, 2017
Running Time: 01:03:11

Full Transcript:

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Taken from the Web Program Building and Sustaining Client Relationships in the Digital Age recorded September 2017 in New York.

Many recent law school graduates have never lived in an era without instantaneous communications such as email or text messaging. Yet, these methods of communication are performed at a distance without face-to-face or even verbal contact. Lawyers have fewer and fewer live, personal contacts with their clients, to such an extent that many rarely use the phone anymore! The immediate contact provided by emails and texts can expedite transactions and communications with clients we know well. However, live verbal and face-to-face contact helps cement close client relationships. How do we teach new associates to develop the kinds of close and trusting relationships with clients that are vital for ongoing business in this age of immediate, yet impersonal communication?

Lecture Topics  [01:03:11]

Listen to Andrea L. Colby, Esq., Founder & Principal of Pro Se, LLC and long-time Associate Patent Counsel at Johnson & Johnson, as she discusses the top ways of helping new associates learn the basics of developing client relationships. Relevant topics that she will address include:

  • How new associates can learn to prepare for client conversations: face-to-face and over the phone
  • How new associates can present themselves confidently so as to inspire clients’ trust
  • How new associates can learn to think of their clients with empathy: while their client’s matter is only one of twenty work streams for a lawyer, it may be the one most important transaction for the client
  • How to give bad news to a client in a constructive way
  • How to sustain the client relationship over the long term with appropriate ongoing contact

Presentation Material

  • Building Client Relationships In The Digital Age
    Andrea L. Colby
Andrea L Colby ~ Pro Se, LLC
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