FacultyFaculty/Author Profile
Barbara Lawler

Barbara Lawler

Intuit
Chief Privacy Officer
Menlo Park, CA, USA


Barbara Lawler is the first Chief Privacy Officer at Intuit, makers of, TurboTax®, Quicken®, QuickBooks®, and other online financial services. Ms. Lawler is responsible for creating and driving data stewardship and personal information use strategy, policy and implementation to deliver the best experiences to customers and employees, leading to Intuit's tie for first as the "Most Trusted Company for Privacy" in 2007. 

Before Intuit, Ms. Lawler spent over 20 years in privacy, data management and marketing at Hewlett Packard, and was their first Chief Privacy Officer. She was the driver for implementing consumer-friendly privacy policies and practices, helping HP to become a recognized global leader in privacy, culminating in HP's selection as the "Most Trusted Company for Privacy" in 2004.   

Ms. Lawler is a member of the International Association of Privacy Practitioners (IAPP) Certified Information Privacy Professional (CIPP) Advisory Board and is a previous member of its Board of Directors.  She participates in privacy and information policy leadership groups, including the Executive Committee of the Center for Information Policy Leadership (CIPL), Ponemon Institute RIM Council Advisory Board (Chair), TRUSTe Advisory Board, The Future of Privacy Forum (FPF) and has served on the California Office of Privacy Protection Advisory Board for breach notification. She is speaks frequently on privacy issues. She has testified before the U.S. Congress House Energy and Commerce Committee (2001, 2011), the Senate Commerce Committee (2002, 2011), the U.S. Federal Trade Commission (2004-2010) and the Internal Revenue Service (2006). She has a B.S. in Business from San Jose State University, certifications in Advertising and Marketing Communications, and is a Certified Information Privacy Professional (CIPP).
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