FacultyFaculty/Author Profile
Ashima A. Dayal

Ashima A. Dayal

Davis & Gilbert LLP

New York, NY, USA


Ashima A. Dayal is a partner in the Intellectual Property; Entertainment, Media & Sports; Advertising, Marketing & Promotions; and Digital Media, Technology & Privacy Practice Groups of Davis & Gilbert. Her practice concentrates on advising the firm’s advertising, media, and entertainment clients on all aspects of copyright, trademark, right of publicity, and defamation law. Ms. Dayal negotiates, drafts, and reviews a wide array of agreements on both the advertiser and advertising agency sides, including licenses for use of entertainment, fine art and literary materials, production agreements, talent agreements, sponsorship agreements, agency/client agreements, and contracts in the new media field. Additionally, she has considerable experience resolving complex issues and disputes raising false advertising, unfair competition, misappropriation of idea, e-commerce and contract concerns, and she regularly participates in all manner of civil litigation (including infringement suits and consumer class actions), government investigations, and other adversarial proceedings related to these areas of law. Ms. Dayal also counsels clients on entertainment union and guild issues pertaining to television, radio, and Internet advertising. She has represented numerous creative professionals on matters ranging from intellectual property clearance and licensing negotiations, to all manner of disputes.

Ms. Dayal has been recognized by The Legal 500 United States in the Intellectual Property: Copyright category for five consecutive years (2014-2018), with distinction as a Next Generation Lawyer (2018), and in the category of Advertising and Marketing: Transactional and Regulatory (2017-2018). She has also been recognized in Media Law International’s rankings (2015-2018) for her work in the area of media law.

Prior to becoming an attorney, Ms. Dayal was an entertainment publicist at the Fox Broadcasting Company and at the New York office of Baker Winokur Ryder Public Relations. While in law school, she was Senior Editor of the Columbia Law Review.

Ashima A. Dayal is associated with the following items:
Web Segment  Web Segment Ethics: What Does Claim Substantiation Really Mean to Consumers? - Hot Topics in Advertising Law 2017, Wednesday, June 28, 2017
Acceptability of Ad Content/Media Standards - Hot Topics in Advertising Law 2017, Wednesday, June 28, 2017
Political and Other Controversial Advertising - Hot Topics in Advertising Law 2017, Wednesday, June 28, 2017
Course Handbooks  Course Handbooks Hot Topics in Advertising Law 2017
Hot Topics in Advertising Law 2018
CHB Chapters  CHB Chapters The Ethics of Claim Substantiation - Hot Topics in Advertising Law 2017, Wednesday, June 28, 2017
Davis & Gilbert LLP, FCC Proposes $13.3M Fine Against Sinclair Broadcast Group for Apparently Violating Sponsorship Identification Rules (January 2018) - Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018
Davis & Gilbert LLP, What We Can Learn from the FTC’s 2017 Privacy and Data Security Update (March 2018) - Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018
Davis & Gilbert LLP, #MeToo and #TimesUp Movements Cause Entertainment and Advertising Industries to Re-Examine Talent Agreements (April 2018) - Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018
The Ethics of Claim Substantiation - Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018
Davis & Gilbert LLP, U.S. Ad Tech Companies Collecting EU Data Must Prepare for the GDPR (April 2018) - Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018
Davis & Gilbert LLP, The Ninth Circuit’s “Blurred Lines” Decision: What Advertisers Should Know (April 2018) - Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018
MP3 Audio  MP3 Audio Acceptability of Ad Content/Media Standards - Acceptability of Ad Content/Media Standards, Wednesday, June 28, 2017
Political and Other Controversial Advertising - Political and Other Controversial Advertising, Wednesday, June 28, 2017
Ethics: What Does Claim Substantiation Really Mean to Consumers? - Ethics: What Does Claim Substantiation Really Mean to Consumers? , Wednesday, June 28, 2017
Transcripts  Transcripts Political and Other Controversial Advertising - Political and Other Controversial Advertising, Wednesday, June 28, 2017
Acceptability of Ad Content/Media Standards - Acceptability of Ad Content/Media Standards, Wednesday, June 28, 2017
Ethics: What Does Claim Substantiation Really Mean to Consumers? - Ethics: What Does Claim Substantiation Really Mean to Consumers? , Wednesday, June 28, 2017
MP4 - Mobile Video Seg  MP4 - Mobile Video Seg Political and Other Controversial Advertising - Political and Other Controversial Advertising, Wednesday, June 28, 2017
Ethics: What Does Claim Substantiation Really Mean to Consumers? - Ethics: What Does Claim Substantiation Really Mean to Consumers? , Wednesday, June 28, 2017
Acceptability of Ad Content/Media Standards - Acceptability of Ad Content/Media Standards, Wednesday, June 28, 2017
Live Seminar  Live Seminar Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018, New York, NY
Live Webcast  Live Webcast Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018, New York, NY
PLI Grpcast-Live Web  PLI Grpcast-Live Web Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018, New Brunswick , NJ
Hot Topics in Advertising Law 2018, Tuesday, June 26, 2018, Columbus, OH
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