Understanding the Intellectual Property License 2008

Overview

Recently admitted NY attorneys: This program is accredited for transitional CLE credit

Why You Should Attend

Licensing is one of the hottest areas in intellectual property today. The licensing of intellectual property has exploded into a multibillion-dollar industry. Many companies are analyzing and identifying their intellectual property assets to determine which they can license and how they can license them. Virtually every business today will confront licensing issues on an increasingly frequent basis. A solid base of knowledge about licensing of intellectual property has never been more important for companies and their counsel. This introductory course will give you an overview of how to negotiate and draft effective license agreements, whether you are the licensor or licensee. Experts in licensing will discuss different kinds of licensing agreements, and the business and legal issues related to them.

What You Will Learn

• Drafting techniques and suggestions for specific clauses
• Key provisions and practical considerations in trademark and copyright licenses
• Open source licenses and the impact of GPLv3
• Special issues for User-Generated content and the Internet
• Strategies for exploiting technological property rights
• Coordinating patent licenses with software and database licenses
• Enforcement and protection of rights in the international arena
• Avoiding antitrust problems 
• Rights and remedies in the event of bankruptcy
• What happens when the agreement has to be enforced
• The “real world” relevance of license provisions
• Ethical issues in licensing

Who Should Attend

General practitioners, intellectual property specialists, corporate counsel and others who need to know the basics of how to license and protect their intellectual property.

Special Features

Live Webcast - Simultaneous live webcast of the San Francisco session is available for individual viewing. Webcast participants will receive streaming audio and/or video of the program, view and print the Course Handbook, and have the ability to submit questions electronically.

For more information click on the link to the Live Webcast at the top of the page.

Special Bonus to all Registrants

All attendees will receive a complimentary copy of PLI's comprehensive Course Handbook. This softcover, bound volume was written to augment the program and to stand alone as a permanent reference. PLI's Course Handbooks represent the definitive thinking of the nation's finest legal minds, and are often the standard reference in the field.

Please Note: Webcast attendees will receive a downloadable version of the Handbook one business day prior to the program.

PLI Group Discounts

Groups of 4-14 from the same organization, all registering at the same time, for a PLI program scheduled for presentation at the same site, are entitled to receive a group discount.  For further discount information, please contact membership@pli.edu or call (800) 260-4PLI.

PLI Can Arrange Group Viewing to Your Firm

Contact the Groupcasts Department via email at groupcasts@pli.edu for more details.

Cancellations

All cancellations received 3 business days prior to the program will be refunded 100%. If you do not cancel within the allotted time period, payment is due in full. You may substitute another individual to attend the program at any time.

Schedule

Please plan to arrive with enough time to register before the conference begins. A continental breakfast will be available upon your arrival.

Day One: 9:00 a.m. - 5:00 p.m.

Morning Session: 9:00 a.m. - 12:30 p.m.

9:00  Introduction

Ian N. Feinberg

• Rationale for licensing
• Fundamentals of a trademark license
• Key provisions and practical considerations

• Rationale for licensing
• Fundamentals of a copyright license
• Key provisions and practical considerations

• Rights of publicity
• Celebrity licensing
• Television and movie licensing
• Special issues for User-Generated content and the Internet

• Varying terms in open source licenses and their impacts
• Quality, security, support, and compliance issues in open source licenses
• Key provisions and impact of GPLv3
• Litigation and enforcement activity involving open source licenses
• Business models based on open source technology

• Standard clauses and variations
• Strategies for exploiting technological property rights
• Negotiating a royalty and constraints on licensing restrictions
• Handling patent licensing issues in the context of joint development and software integration projects
• Coordinating patent licenses with software and database licenses

• A discussion of potential ethical issues that arise in the licensing arena and how to handle them

• How to approach the licensing of a property on a worldwide scale
• Special provisions to be included in foreign licenses
• Enforcement and protection of rights

Maureen S. Dorney

10:00  Antitrust Issues in Licensing

Identifying and avoiding antitrust problems often encountered in the negotiation and drafting of license agreements, standard setting organizations, and patent litigation settlements

Ian N. Feinberg 

11:00  Break

11:15  Bankruptcy Issues in Licensing

• The rights and remedies in the event of the licensor or licensee's bankruptcy
• Negotiating tips to deal with the contingency of bankruptcy

• Hear from a litigator what happens when the agreement has to be enforced
• How to draft boilerplate for the litigators

• Putting it all together; a simulated negotiation of a license agreement
• Drafting techniques and suggestions for specific clauses
• Explanation of the “real world” relevance of license provisions
• Pointers on negotiation techniques to develop compromises
• Identification of typical business terms

Faculty

Chairperson(s)

Speaker(s)

Program Attorney(s)

CLE Credit

Travel Information

Due to high demand we recommend reserving hotel rooms as early as possible.