Day One: 9:00 a.m. - 5:00 p.m.
Morning Session: 9:00 a.m. - 12:45 p.m.
Peter Brown, Marc S. Roth
9:15 Counterfeits and the Internet: Stopping the Flood
- What is the scope of the counterfeit problem?
- The legacy of Tiffany v. eBay
- Successful legal strategies to stop counterfeiters in court
- How to stop counterfeits at the border
Deborah Greaves, Heather J. McDonald
10:15 The Cybersecurity Risks to Business, Governments and Individuals
- Who are the hackers attacking our tech infrastructure?
- What are the techniques used to penetrate organizations?
- What regulatory and industry initiatives are fighting this threat?
- What legal strategies can stop this threat to business and individuals?
Joseph V. DeMarco, Kimberly Kiefer Peretti, Nubiaa Shabaka
11:45 Why Privacy and Data Security Should Be At the Top of Every Business Agenda
- What is Big Data? What are the business and legal issues?
- Recent regulatory and private action trends and developments
- Privacy issues in the mobile space
- What is the future of Do Not Track?
- Update on data breaches, HIPAA, COPPA and EU Data Protection
Andrew S. Reiskind, Lisa J. Sotto
Afternoon Session: 1:45 p.m. - 5:00 p.m.
1:45 How Technology Is Creating the Third Industrial Revolution and Techniques to Finance New Businesses
- The transformative potential of goods created with 3D printers
- Using technology to "print" samples, custom goods and replacement parts
- Using crowd-sourcing to "out innovate" China
- Micro and group financing techniques
- The tools developed in Facebook and LinkedIn create group financing opportunities
Peter Brown, John C. Yates
2:45 Current Trends in IT Litigation and E-Discovery
- Data breaches and the litigation response
- Protecting content and copyrights on the Internet
- The EU cases which will impact every major U.S. software company
- How predictive sampling may change e-discovery
Steven V. Hunter, Peter J. Pizzi
4:00 Legal Ethics in the Era of iPads, Cloud Computing and Facebook
- Ethical concerns in using cloud computing applications
- Managing ethical risks of Software as a Service (SaaS)
- Mobile devices and apps: issues of client confidentiality
- Facebook, Twitter and the modern jury trial
Vincent J. Syracuse, James Q. Walker
Day Two: 9:00 a.m. - 12:15 p.m.
Morning Session: 9:00 a.m. - 12:15 p.m.
9:00 Advertising Beyond the Web: Opportunities and Challenges for Mobile Devices, Tablets and Other Technology
- How do traditional advertising rules apply to wireless devices?
- What issues are raised by consumers interacting with ads?
- What are the top concerns of regulators?
Lesley Fair, Marc S. Roth
10:00 Social Media Leaps to the Small(er) Screen
- What issues arise when social media sites are accessed on mobile devices
- What are the advantages and risks associated with geo-location functionality?
- Is advertising on social media sites possible on devices?
- Applicability of COPPA to mobile devices. What do the FTC’s recent proposed revisions mean for mobile social media sites
- Special privacy issues to consider
- Bullying through social media: schools and parents respond and litigation follows
Joseph J. Lewczak, Sofia Rahman
11:15 The Innovative Influence of Digital Distribution for Books, Music, Films, Television, Videos and Other Content
- How digital distribution is transforming intellectual property distribution
- The threat of free/pirated downloads -- and how much do they matter?
- The critical content issues behind Viacom v. YouTube
- Economic benefits from digital distribution: who, when and how much
- USA v. Apple, et al (SDNY) -- the latest in the landmark antitrust action against NY book publishers and Apple
Devereux Chatillon, Kenneth M. Kaufman
~ Bureau of Consumer Protection, Federal Trade Commission
Sofia S. Rahman
~ Director and Associate General Counsel, Social Media, Citigroup Inc.
New York City Seminar Location
PLI New York Center, 810 Seventh Avenue at 53rd Street (21st floor), New York, New York 10019. Message Center, program days only: (212) 824-5733.
New York City Hotel Accommodations
The New York Hilton & Towers
1335 Avenue of the Americas, New York, NY 10019. 1 block from PLI Center. Reservations 1-800-HILTONS or, 1-877-NYC-HILT. Please mention that you are booking a room under the Practising Law Institute Corporate rate and the Client File # is 0495741. You can also make reservations
online to access Practising Law Institute rates.
The Warwick New York Hotel, 65 West 54th Street New York, NY 10019. 1 block from PLI Center. Reservations 800-223-4099 or, hotel direct 212-247-2700. Please mention that you are booking a room under the Practising Law Institute Corporate rate. Reservations on line at www.warwickhotelny.com Click reservations in menu bar on left. Select desired dates. In 'Special Rates' drop down window select Corporate Rate. In 'Rate Code' enter PLIN. Click search and select desired room type and rate plan. Or, you may email reservation requests to: email@example.com
Sheraton New York Hotel & Towers
, 811 7th Avenue, New York, NY 10019, 1-800-325-3535 or (212) 581-1000. When calling, please mention Practising Law Institute and mention SET#311155. You may also book online