Why you should attend
Whether you are just starting out, need a refresher, or have just learned how exciting a career in trademark law can be, this program is for you. Forget all the trademark books and articles, and attend this program instead to learn all the fundamentals while exploring the cutting-edge issues that are changing the face of this practice area.
This program is built on a rock-solid foundation of trademark law experience. The speakers come with dozens of years in the field, and they will share that experience with you by answering your questions, both during their presentations and informally afterwards.
Faculty members have protected famous brand names in federal court, written articles and treatises on trademarks, and managed portfolios containing some of the nation’s best-known trademarks. They will cover the basics, ranging from federal registration to cease and desist letters, as well as the hottest topics that face the practice area today.
What you will learn
- Key principles of trademark law and unfair competition: Terminology, the federal Lanham Act, and the underlying policies that support strong trademark protection
- Practical tips: Searching and clearing marks and applying for federal registration
- Registration issues, both domestic and international
- Hot topics and a review of the latest significant cases
- Domain name issues and UDRP
- Trademark infringement actions, strategies, and remedies, as well as a review of litigation alternatives
Who should attend
The program is designed for anyone with a serious interest in creating or enhancing trademark know-how. It is designed as an introduction for attorneys with limited experience in trademark law and as a review and update for those who need to reacquaint themselves with intellectual property practice and procedure.