Why you should attend
For many lawyers, addressing legal issues arising from a client’s use of technology or negotiating contracts for technology services, like mobile apps, have become a routine part of daily practice. Lawyers, who often have no technical training, are required by court rules to report on their client’s technology infrastructure so that a judge may address electronic discovery issues. The rapidly changing world of technology requires that lawyers become secure in their understanding of the technology which underlies these issues.
A mastery of the technology underlying critical legal issues gives a lawyer a decided advantage in dealing with a technology-driven client and even more so in negotiating with an adversary. Deals are completed more quickly and properly cover the critical issues. Litigation is more efficient and discovery can become more focused.
This unique program is designed to give every lawyer a sound foundation in the complex technologies which shape the Internet, corporate data systems and mobile computing. It will present extraordinary sessions combining experienced technology lawyers with industry hi-tech experts. Those attending will learn the technical issues necessary to lead their clients through the minefields that are often created when technology intersects with the law. You will hear simple and direct explanations of current technologies, including: ways in which the Internet creates risks to personal privacy; the tricks hackers use to compromise corporate, government and personal data; how cloud computing works and why is it displacing the business data center; how location-based technology is changing the advertising industry; and how social networks track millions and millions of users each day.
What you will learn
- How limitless quantities of data are stored via cloud computing
- How hackers attack corporate and government data systems
- Techniques for defending data systems from cyber attacks
- Why the SEC is interested in disclosure of cybersecurity issues
- How mobile computing creates the opportunity for location-based services and promotions
- The systems behind delivery of digital media, including movies, books and music
- The technology supporting a social network’s vast quantities of personal data
Who should attend
This program is for in-house counsel, government lawyers, litigation lawyers, technology and intellectual property lawyers and any lawyer who counsels a client developing, purchasing or using technology in their daily business. This program will give lawyers the necessary background to become more knowledgeable and effective advocates.
9:00 Introduction
Peter Brown, Lori E. Lesser
9:15 Social Media and Advertising
- How does social media sort through millions of users in seconds?
- What information is collected from social media sites?
- How do advertisers exploit data collected on social media?
- Do social media privacy settings meet international standards for privacy?
Lori E. Lesser, Daniel L. Regard
10:15 Mobile Technology and Location-Based Services
- How do mobile phones keep track of hundreds of millions of users and potential connections?
- How do mobile phones maintain connections with users in moving vehicles across hundreds of miles?
- What are the app development platforms for a PDA, Smartphone or mobile tablet computer?
- How do advertisers track mobile users and target location-based ads?
- How do social networks utilize location-based technologies?
11:15 Break
11:30 New Delivery Methods for Digital Content: Books, Music and Video
- What are the tools used for transmitting digital content?
- Why does the downloading of a full length movie take only minutes?
- How is digital transmission disrupting existing business models for content?
- Why is the Justice Department suing Apple and various book publishers?
Peter Brown
12:30 Lunch
1:45 Big Data and the Threat to Personal Privacy
- What is Big Data and how is it collected?
- How do computer applications find useful information in Big Data?
- What are the current/future uses of Big Data?
- How can Big Data be used to undermine personal anonymity?
- What are the privacy concerns in combining Big Data from different sources?
Ken Dreifach, Christian B. Hicks
2:45 Cloud Computing and the Migration of Business to the Cloud
- How does cloud computing work?
- What are the types of business applications available on the cloud?
- How secure is user data on the cloud?
- What are the key issues in negotiating a cloud computing transaction?
Rachel Beth Evans, Dean J. Hager
3:45 Break
4:00 How Hackers Breach Corporate Security Systems
- What are common access points in business computer systems?
- What is an Advanced Persistent Threat?
- What are the forensic steps used to preserve evidence of an attack?
- How can a company’s legal department plan for a cyberattack?
David W. Obderbeck, Timothy Ryan
5:00 Adjourn
Co-Chair(s)
Speaker(s)
Rachel Beth Evans ~ Director of Legal Services, IT Offerings & Alliances Legal Counsel, Accenture
David W. Opderbeck ~ Professor of Law & Director, Gibbons Institute of Law, Science & Technology, Seton Hall University Law School
Timothy Ryan ~ Managing Director, Kroll Advisory Solutions Cyber Investigations
Program Attorney(s)
New York City Seminar Location
PLI New York Center, 810 Seventh Avenue at 53rd Street (21st floor), New York, New York 10019. Message Center, program days only: (212) 824-5733.
New York City Hotel Accommodations
Due to high demand and limited inventory in NYC, we recommend reserving hotel rooms as early as possible.
The New York Hilton & Towers, 1335 Avenue of the Americas, New York, NY 10019. 1 block from PLI Center. Reservations 1-800-HILTONS or, 1-877-NYC-HILT. Please mention that you are booking a room under the Practising Law Institute Corporate rate and the Client File # is N495741. Reservations on line at www.hilton.com and enter the same Client File # in the Corporate ID # field to access Practising Law Institute rates.
The Warwick New York Hotel, 65 West 54th Street New York, NY 10019. 1 block from PLI Center. Reservations 800-223-4099 or, hotel direct 212-247-2700. Please mention that you are booking a room under the Practising Law Institute Corporate rate. Reservations on line at www.warwickhotelny.com Click reservations in menu bar on left. Select desired dates. In 'Special Rates' drop down window select Corporate Rate. In 'Rate Code' enter PLIN. Click search and select desired room type and rate plan. Or, you may email reservation requests to: res.ny@warwickhotels.com
PLI's live programs are approved in all states that require mandatory continuing legal education for attorneys, except Arizona. Please be sure to check with your state for details.
Please check the CLE Calculator above each product description for CLE information specific to your state.
Special Note: In New York, newly admitted attorneys may receive CLE credit only for attendance at "transitional" programs during their first two years of admission to the Bar. Non-traditional course formats such as on-demand web programs or recorded items, are not acceptable for CLE credit. Experienced attorneys may choose to attend and receive CLE credit for either a transitional course or for one geared to experienced attorneys. All product types, including on-demand web programs and recorded items, are approved for experienced attorneys.
Please note: The State Bar of Arizona does not approve or accredit CLE activities for the Mandatory Continuing Legal Education requirement.
If you have already received credit for attending some or the entire program, please be aware that state administrators do not permit you to accrue additional credit for repeat viewing even if an additional credit certificate is subsequently issued.
Credit will be granted only to the individual on record as the purchaser unless alternative arrangements (prearranged groupcast) are made in advance.