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Panel: Implementing a Successful IP Monetization Program

Recorded on: Apr. 13, 2012
Running Time: 01:00:50

Full Transcript:



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Taken from the Web Program IP Monetization 2012: Maximize the Value of Your IP Assets recorded April, 2012 in San Francisco.

Lecture Topics  [01:00:50]

Panel: Implementing a Successful IP Monetization Program  [01:00:50]

This panel will examine what it takes to implement a successful IP monetization program, including strategic and structuring considerations, essential components of a successful program, and pitfalls to avoid. The panelists will draw on their significant experience with monetization programs to provide seminar participants with valuable practical advice on this topic of rapidly growing importance to companies.

The purchase price of this segment includes the following article from the Course Handbook available online:
  • The Evolving Patent Monetization Landscape
    Roy Maharaj
  • Effective Patent Monetization Strategies: A Structured Approach
    Marc S. Kaufman

Presentation Material

  • Panel: Implementing a Successful IP Monetization Program
    Roy Maharaj
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