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Analysis of a Technical License Agreement

Recorded on: Feb. 27, 2012
Running Time: 01:01:20

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Taken from the Web Program Advanced Licensing Agreements 2012 recorded February, 2012 in San Francisco.

Lecture Topics  [01:01:20]

Analysis of a Technical License Agreement  [01:01:20]

I. Analysis of a Content License Agreement

  • Walkthrough and mock negotiation of a complex content license agreement
  • Structuring IP rights allocation
  • Negotiating new media rights
  • Allocating merchandising rights
  • Negotiating creative, business and technology control issues
  • Funding and royalty-sharing considerations
  • Interplay of technology and content issues for digital content 

II. Analysis of a Technology License Agreement

  • Walkthrough of key technology license provisions
  • Common pitfalls
  • Confidentiality and trade secret issues
  • Exclusivity
  • Restricted fields of use
  • Specifications
  • Warranties and indemnification
The purchase price of this segment includes the following article from the Course Handbook available online:
  • Content License Agreement
    Eric A. Prager, Kenneth M. Kaufman
  • Theme Park License
    Kenneth M. Kaufman
  • Amended and Restated Internet Game Development Agreement
    Kenneth M. Kaufman
  • Co-Production Agreement
    Kenneth M. Kaufman
  • Selected Provisions of a Technology License
    Mark S. Holmes
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