From the program: Conducting Global Sweepstakes and Contests
Released on: Jan. 28, 2015
Taken from the briefing Conducting Global Sweepstakes and Contests recorded January, 2015 in New York.
With the rise in social media, and as advertisers look to create integrated global campaigns, more and more marketers are turning to global sweepstakes and contests to engage with consumers on a global basis. This program, featuring speakers from Global Advertising Lawyers Alliance (“GALA”) firms from around the world, will help ...