12-Hour Program

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Overview

Why you should attend

Attend this program to gain an in-depth understanding of intellectual property issues that arise in corporate transactions, while exploring the strategic role of intellectual property in a company and delving into the many unique considerations that come into play. Learn how to assess intellectual property as a strategic asset and how to evaluate opportunities to monetize IP while avoiding costly mistakes. Other important topics include IP portfolio review and management, licensing, valuation, and enforcement. An expert faculty will also review joint development and shared intellectual property ventures, licensing, and due diligence issues, and provide practical guidance you can rely on daily. Covering issues that may arise across patent, trademark, and copyright law, this program is essential for all IP transactional attorneys.

What you will learn

  • Identifying the IP a business should own and how to monetize these assets
  • Entering strategic alliances and engaging joint venture partners
  • Strategies for licensing of intellectual property assets
  • Due diligence tips and practice points
  • Maximizing the value of intellectual property assets
  • Licensing considerations in a bankruptcy context
  • Special considerations concerning data and online assets
  • New topic! Understanding the social media ecosphere
  • Plus - Earn one full hour of ethics credit!

Who should attend

This program is designed for corporate counsel, intellectual property attorneys, corporate attorneys, intellectual property asset managers and others who need to know how to identify and address key intellectual property issues that arise in corporate transactions.

Credit Details