Intellectual Property

Advertising

Recorded on: Jan. 24, 2013

SPEAKER: So we're about ready to get started. Well, this has been a great day, and we've had some great speakers. But in many respects, we've saved the best for last. At a class action litigation conference the last word really should be from a judge, because all of the cases and everything that we do really is determined by the judge in the case. And in the area of data privacy class action litigation, there's really no better judge to speak to ...

Recorded on: Feb. 8, 2013

JOHN DELANEY: So next up, we have Andrew Serwin, who is the executive director and CEO of the Lares Institute and the founding chair of Foley & Lardner privacy practice. He is an internationally-recognized thought leader regarding information and its role in the global economy. And he's handled some of the leading matters before the federal trade commission, in information security, COPPA-- which we just heard a little bit about-- social media, ...

Recorded on: May. 2, 2012

SHELDON: Without any further ado, I want to introduce our first speaker, Joe Welch. Joe is the managing partner at the Pattishall McAuliffe Firm in Chicago. He's represented clients in intellectual property litigation for more than 25 years. And he's taught at Northwestern Law School for more than 20 years. His publications include A Practitioners Guide, Trademarks and Unfair Competition Deskbook, and the law school coursebook, Trademarks and Unfair ...

Recorded on: May. 24, 2012

Taken from the briefing Pinterest: Legal Considerations to Using the Internet's Hottest Social Media Platform recorded May 2012. Pinterest is 2012's "most talked-about" social media platform and one of the fastest-growing standalone websites in history.  By tapping into the enthusiasm for gathering and presenting images that have been pulled from across the web, Pinterest has created a powerful content sharing platform - and ...

Recorded on: Mar. 12, 2012

RANDI W. SINGER: We're going to get started again. As David mentioned, this panel is about the class actions in the advertising area. And I just want to put in a plug for filling out your evaluations, because this panel came about-- we had a lot of comments last year about people who wanted to hear more about class actions. So you asked for it. Here we are. So we read your comments. We listen. So if there's things you want to see for next year, ...

Recorded on: Jan. 24, 2013

SPEAKER: And we move straight away into the second panel, which is the plaintiffs' perspective on data privacy and class action suits. And our speakers are Jay Edelson and Chandler Givens from Edelson McGuire, and my colleague, Rob Harrington. Jay Edelson is known to many people in the audience as one of the preeminent plaintiffs lawyers in this area. He is the founder and managing partner of Edelson McGuire, and has been lead counsel in a number ...

Recorded on: Mar. 12, 2012

DAVID H. BERNSTEIN: Of course you all have iPads in front of you. But you really should have a crystal ball for what we're about to hear about, which is Neuromarketing. And I'm very pleased to welcome as a moderator of the next session, Stuart Elliott, who hopefully is well known to all of you who read the New York Times. He has been for 20 years the advertising columnist for the New York Times. I read his column DAVID H. BERNSTEIN: every week. And ...

From the program: Privacy and Data Security Law Institute (Thirteenth Annual)

Recorded on: May. 23, 2012

Taken from the Web Program Thirteenth Annual Institute on Privacy and Data Security Law Recorded May 2012 in San Francisco Lecture Topics  [00:59:20] Understanding the Current Online Behavioral Advertising Landscape The business case for behavioral advertising How behavioral advertising works Emerging legislation and regulation in the U.S. and EU Current industry self-regulatory efforts Enforcement trends  ...

Recorded on: Mar. 22, 2011

RANDI SINGER: All right. We're in the home stretch, folks, so we're going to get started again. We saved the best for last. We're gonna do a panel now on privacy concerns on the internet and in advertising and marketing. And our esteemed panelist to my right is Carrie Anderson, who is a partner in Weil's DC office. And Carrie practices in the antitrust competition area. She advises clients in a wide range of industries, including consumer products, ...

Recorded on: Nov. 14, 2012

REED FREEMAN: Well, welcome back. And we are on the home stretch here. But another benefit of being the chair of a program is other than only having to speak for half of a session, which is great, is you get to decide the order of the program. And we intentionally had this last. Not just because it made sense and was kind of tying together everything we've talked about today, but because it's just a really spectacular panel. And this is based on the ...

Recorded on: Nov. 14, 2012

D. REED FREEDMAN, JR: We are next going to be joined by-- one of the pleasures of getting to chair a program at PLI is that you get an opportunity to invite some of the real leaders in the bar worldwide to present to the audience. And in a lot of cases, particularly today, you get to invite some of your good friends as well, and they say, yes, which is especially pleasing to me. And so with that introduction, let me please introduce you to my friend ...

Course Handbook from the program Social Media 2012: Addressing Corporate Risks, held February, 2012.

Recorded on: Nov. 12, 2012

PETER BROWN: [INAUDIBLE] lawyer and perhaps just a little bit of a geek. All right. With that, Lori. LORI E. LESSER: Hi. Thank you very much to everyone who came this morning. We have a few geek challenges to our own technology given the storm. So my co-presenter is Dan Regard, who you will hear as a disembodied voice coming over the system. Dan is a lawyer, a programmer, and a consultant. He's been working with legal technology for more than 20 ...

Recorded on: Nov. 13, 2012

Taken from the Web Program Think Like a Lawyer, Talk Like a Geek 2012: Get Fluent in Technology Recorded November, 2012 in New York Social Media and Advertising [00:58:45] The purchase price of this segment includes the following article(s) from the Course Handbook available online:  Social Media and Advertising: Legal Background Lori E. Lesser Presentation Material Social Media and Advertising Lori E. Lesser,Daniel ...

Recorded on: Mar. 22, 2011

RANDI SINGER: This is the coveted after lunch slot when everybody's got their highest energy best here. So we're going to try to keep this portion as interactive as we possibly can. We're very lucky to have a terrific panel of experienced social media attorneys today. Starting to my immediate right here is Lisa Cantos who is vice president and associate general counsel at Starwood Hotels and Resorts Worldwide, Inc. Lisa focuses on new media, marketing, ...

Recorded on: Mar. 22, 2011

RANDI W. SINGER: OK. For our next panel, we're going to talk about some special issues that are very much hot topics in advertising right now. So we're going to start out with Tsan Abrahamson. Her practice focuses on strategic counseling in the area of social media, sweepstakes, intellectual property, advertising, trademark clearance, trademark and copyright prosecution licensing, and other business transactions at Cobalt LLP. Tsan has an extensive ...

Recorded on: Mar. 22, 2011

DAVID H. BERNSTEIN: Randi and I are joined by Gerry Ford. Gerry is one of the nation's foremost survey experts. We're really fortunate that he came out. Yes, we were talking about how I wasn't going to do an introduction to embarrass him, but I have to do because he's so terrific. And Gerry came out from California to join us. And we definitely can't blame this weather on Gerry. But what the three of us would like to do in this first session is talk ...

Published: October 2003
Last Updated: May 2012

From the program: Technology and Entertainment Convergence 2012: Hot Business and Legal Issues in "Technotainment"

Recorded on: Sep. 20, 2012

Taken from the Web Program Technology and Entertainment Convergence 2012: Hot Business and Legal Issues in "Technotainment" recorded September, 2012 in San Francisco. Lecture Topics  [00:59:45] Tracking, Behavioral Advertising and Other Privacy Issues in Social Media: The Benefits and Risks of Targeted Ads  [00:59:45] The ability for companies to provide targeted ads to consumers can be the difference between sales ...

• Nov. 18, 2013 New York, NY

• Nov. 18, 2013 Webcast

• Nov. 18, 2013 Birmingham, AL
• Nov. 18, 2013 Mechanicsburg, PA
• Nov. 18, 2013 Pittsburgh, PA
• Nov. 18, 2013 Philadelphia, PA

Legal issues arising from technology have become a routine part of many lawyers’ daily practices. Technology issues arise in clients’ daily contracts, business negotiations and litigation. Lawyers, who often have no technical training, are required by court rules to report on their client’s technology infrastructure so that a judge may address electronic discovery issues. The proliferation of technology into every aspect of commerce requires that ...

Recorded on: Sep. 20, 2012

CYDNEY A. TUNE: All right, welcome back, those on the live webcast who have reconnected with us and those in the room. I am very happy to introduce a panel on tracking and behavioral advertising, and the privacy issues that it engenders, the benefits, and risks. It's a world we're all experiencing. Some of the top trends for 2012 that I didn't have time to talk about at the beginning, one of them has to do with ad buying and the movement online, ...

Recorded on: Nov. 14, 2012

D REED FREEMAN: So with that, let me introduce our first speaker. And we are really, really honored to have him here. It's his second year here, and whether he likes it or not, he's going to be here every year. I'll just go get him, down in Sunnyvale. Shane Wiley is a certified information privacy professional. He's vice president of privacy and data governance at Yahoo!. He leads the privacy and data governance teams at Yahoo!, supporting nearly ...

• Nov. 12, 2013 San Francisco, CA

• Nov. 12, 2013 Webcast

Collecting data from and about consumers is now nearly ubiquitous online, in mobile apps, and in social media. Most brands use these data in some way, such as to personalize messages and content, to optimize their sites or apps, or to improve their products, services, and offerings. The data collected are often just anonymous unique identifiers and segments of potential interest, although in the context of social media apps, for example, the information ...

Recorded on: May. 23, 2012

SPEAKER 1: OK. So we are starting the last afternoon of this seminar with a very exciting presentation on behavioral targeting in online advertising. And it's even more exciting than you thought it was, because we only have one speaker and the second one is delayed. Her flight-- she had a flight issue, so she's on her way. And Liisa is going to do her presentation first, even though it was not planned to be that way, until the second speaker arrives. ...

Recorded on: Jan. 24, 2013

IAN BALLON: The first panel is focusing on understanding the science and technology of behavioral advertising and you'd be hard-pressed to find two better speakers to address that. Professor Chris Hoofnagle is the Director of the Information Privacy Program Center at the Berkeley Center for Law and Technology and a senior staff attorney at the Samuelson Law Technology and Public Policy Clinic. Chris is widely recognized as an expert on data privacy ...