Course Handbook   Course Handbook

Tracking and Targeting Customers and Prospects Online, on Mobile Devices, and in Social Media 2012

Publication Date: November 2012 Number of Volumes: 1
ISBN Number: 9781402418891 Page Count: 188 pages

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Tracking and Targeting Customers and Prospects Online, on Mobile Devices, and in Social Media 2012 TOC
Chapter 1: Technology Primer--Online Privacy Shane Wiley ~ Vice President, Privacy and Data Governance, Yahoo! Inc.
Chapter 2: Online Behavioral Advertising: U.S. Regulatory Approach D. Reed Freeman, Jr. ~ Morrison & Foerster LLP
Chapter 3: General Overview of Recent Privacy Class Action Litigation-2012 David F. McDowell ~ Morrison & Foerster LLP
Chapter 4: Tracking and Targeting Under Canadian Law Shaun Brown ~ nNovation LLP
Chapter 5: Self-Regulatory Principles for Multi-Site Data Stuart P. Ingis ~ Venable LLP
Chapter 6: We Know Where You've Been: Putting It Together When Tracking and Targeting Online and in the Mobile Environment Liisa M. Thomas ~ Winston & Strawn LLP
Chapter 7: Self Regulation: Online Behavioral Advertising (PowerPoint Slides) Stuart P. Ingis ~ Venable LLP
Chapter 8: Index to Tracking and Targeting Customers and Prospects Online, on Mobile Devices, and in Social Media 2012

Course Handbook from the program Tracking and Targeting Customers and Prospects Online, on Mobile Devices, and in Social Media 2012, held November, 2012.

Chairperson(s)
D. Reed Freeman, Jr., Morrison & Foerster LLP
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